Sell on Instagram

Guide + 2 bonuses for R197 today (normally R1,247)Get access
For any South African business
Sell on Instagram

If you have 100+ followers, you should be making R1,000–R1,500 a day.

This step-by-step guide shows you how, even if you’ve never posted, only have a few followers, and have no idea where to start.

Pages from the Sell on Instagram guide around Thato Rampedi
Normally R1,247
Guide + 2 bonuses for R197
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Because I know how to get attention on social media, 550K+ people follow my pages.

I’ve spent 9 years learning what makes people stop, watch and buy. I use it to get bookings for my studio. I use it to get clients for my agency. And I use it for brands that want me to sell their products.

Brands like these have trusted me to help them sell on social media:

Coca-ColaAdidasLenovoCanonRØDEYouTubeVodacom

For the first time ever, I put together all my best Instagram strategies into one step-by-step guide, plus 2 bonus guides, to show you everything I do to grow & make money on Instagram.

Thato’s numbers
550K+Followers
R6M+Revenue from Instagram
9 yrsMaking content
Thato Rampedi on Instagram, 125K followers and 1.2M views in 30 days
@thatorampedi · Instagram125K followers · 1.2M views in the last 30 days
Thato Rampedi on YouTube, 212K subscribers
Thato Rampedi · YouTube212K subscribers
As Majita on YouTube, 114K subscribers
As Majita · YouTube114K subscribers
As Majita on TikTok, 58.4K followers
As Majita · TikTok58.4K followers
Seated With podcast on TikTok, 32.6K followers
#SeatedWith · TikTokMy podcast with Lebo · 32.6K
Grow With Malome on Instagram, 10.9K followers
@growwithmalome · Instagram10.9K followers
House of Rampedi studio on TikTok
House of Rampedi · TikTokMy studio · 53K likes

Swipe to see more of my pages →

Right now you might be thinking…
“I only have a few hundred followers.”
“I post, but nobody buys.”
“I don’t know what to post about my business.”
“People ask ‘how much?’ and then disappear.”

Sound familiar?

This guide was built for business owners right where you are. Every one of those is covered in here.

Will this work for my business?

Yes. If people pay you for something, this guide is for you. It works for businesses like these:

Food & bakingHair & beautyNails & lashesFashion & clothingCleaning & home servicesPhotographers & studiosEvents & décorFitness & coachingConsultants & professionalsOnline shops & resellers

Sell products? You’ll learn how to get people to pay through a link or WhatsApp.

Sell a service? You’ll learn how to get people to book.

Still not sure? Email studio@rampedimedia.co.za and tell us what you sell.

This guide will help you…

  • Make your page clear: what you sell, who it’s for and how to buy
  • Know exactly what to post to bring new people to your page
  • Turn the followers you have into people who trust you
  • Use Instagram Stories to get people asking how to buy
  • See what each post should look like, with real examples
  • Reply to “how much?” in a way that gets the sale
  • Follow up without feeling pushy
  • Post every day, even without showing your face
  • Stay on track with a simple 30-day plan

…and so much more!

Make money

If you want more sales from Instagram, focus on these parts:

Part 1: Get ready to sell, pages from the guide

Part 1: Get ready to sell

This is the first thing I fix for every brand and business I work with. I show you exactly how I set up a page so a stranger knows what you sell and how to buy in 5 seconds: your offer, your bio, your highlights and the 3 posts to pin. Just copy it for your business.

✓ Included in the guide
Part 3: Sell with Stories, pages from the guide

Part 3: Sell with Stories

The people who already follow you watch your Stories, and that’s where many of them decide to buy. In this part, I show you my exact 5-Story selling sequence: the problem, the product in action, the proof, the worry answered and how to buy. Plus how I use polls and question stickers to start chats.

✓ Included in the guide
Part 4: Turn enquiries into sales, pages from the guide

Part 4: Turn enquiries into sales

Someone asks “how much?”. This is where most sales are won or lost. I give you the exact words I use to turn enquiries into paying clients for my studio and my agency: how to answer, what to say to “that’s expensive” and “let me think”, and how to follow up without being pushy.

✓ Included in the guide
Get Clients Without Feeling Pushy guide
Plus this bonus
Get Clients Without Feeling Pushy™28 pages of what to say from first DM to booked call, with real chat examples. Great if you sell a service.
R499Free with your guide
Get more views

If you want more followers on Instagram, focus on these parts:

Part 2: Content that sells, pages from the guide

Part 2: Content that sells

I’ve spent 9 years learning what makes people stop scrolling, and it’s how I got 1.2M views on Instagram in the last 30 days. Here’s my exact way of planning posts: posts that bring new people in, posts that build trust, and posts that sell. With real examples of each one, and the steps to make your first post today.

✓ Included in the guide
Post Without Showing Your Face guide
Plus this bonus
Post Without Showing Your Face™12 ready-made Canva posts with captions. Not ready for camera? Post anyway.
R249Free with your guide
Part 5: Your 30-day sales plan, pages from the guide

Part 5: Your 30-day sales plan

This is the plan I’d follow if I had to start a business page from zero today. Day by day, so you always know what to post, what to put on your Stories and who to reply to. Plus a 10-minute weekly check, so you can see what’s working and do more of it.

✓ Included in the guide

Everyone starts with Part 0: how strangers on Instagram turn into paying customers.

Add it up:

The 2 bonuses are sold on their own in my shop. With the guide, you get both free.

Sell on Instagram (the 6-part guide)R499
Bonus: Get Clients Without Feeling Pushy™R499
Bonus: Post Without Showing Your Face™R249
Total if you bought them separatelyR1,247
You pay todayR197

You save R1,050. That’s 84% off.

100s of students have loved our courses on content creation!

Here’s what a few of them have to say… 👇👇👇

From 6,000 to 10,000 followers in 14 days.

Student message: before the challenge I was at 6,000 followers, today I have 10K

A student in our 14-day content challenge · shared with permission

Student message: first day I got one view, by my third video I got 3.3K views
1 view on day one. 3.3K views by her third video.14-day content challenge
TikTok analytics showing 97,979 video views
Almost 100K views on one video.14-day content challenge
Comment: your advice works, my last video got 64K views
“Your advice works. My last video got 64K views.”Student comment
Student message: started with about 600 followers, now 1,011
From about 600 to 1,011 followers, posting every day.14-day content challenge
Student message: it helped me come out of my comfort zone
“It helped me come out of my comfort zone.”14-day content challenge

Real messages from our students, shared with permission. Not typical, and not a promise of your results.

I hear these a lot…

“Will this work for my kind of business?”

Yes, if people pay you for a product or a service. The guide has two paths. Sell products? You’ll learn to get people to pay through a link or WhatsApp. Sell a service? You’ll learn to get them to book. It uses a bakery and a cleaning company as examples.

“I don’t have time for this.”

The 30-day plan in Part 5 takes about 30 minutes a day, one small job at a time. And every part comes with real examples, so you never start from a blank page.

“I only have a few hundred followers.”

Good. That’s who this is for. Parts 1 and 3 help you sell to the people already following you. You don’t need to go viral to make a sale.

“People I know will see it and judge me.”

Then start with the Post Without Showing Your Face bonus. And remember: the people judging you aren’t the ones buying from you.

“I never know what to post.”

That’s what Part 2 is for. It shows you what to post at the top, middle and bottom of your funnel, with real examples and 6 captions you can copy. Pick one, make it yours, post.

“I’ve bought courses before and never finished them.”

This isn’t hours of video. It’s short, simple steps. Start with Part 1 and fix your page in one evening. The rest is there when you’re ready.

“Will I really make R1,000–R1,500 a day?”

We can’t promise that. Nobody honest can. It depends on what you sell, your price and the work you put in. This gives you the steps that make sales more likely.

“R197? What’s the catch?”

There isn’t one. You pay once and it’s yours to keep. It’s not a subscription. And if you do Part 1 and it’s not for you, get your money back within 7 days.

I need this guide! [R197]Guide + 2 bonuses · instant access
How it works

One simple system. Attract. Build trust. Sell.

Most business owners post and hope. This guide shows you what each post is for, and how a stranger becomes a customer. Here’s an example: Kagiso runs a bakery in Midrand.

1 · Attract

A stranger finds her

Her Reel, “Why your cake sinks in the middle”, gets shared. New people visit her page.

2 · Build trust

They see she’s good

Real reviews in her highlights. Stories of orders going out. They follow.

3 · Sell

They ask, she answers, they pay

“How much for a 2-tier cake?” She sends a clear, kind reply. They pay the deposit.

Sell a service? The guide follows a cleaning company through the same steps, from first view to booked.

Thato Rampedi
Who made this

Hi, I’m Thato. I help people get seen for what they know.

I started as a content creator, 9 years ago. I grew my own pages, then I taught other creators how to grow theirs.

Today I help businesses like GCO with their content: the strategy, the shooting and the editing. Now I teach professionals and business owners how to use content to bring in more sales.

I made this guide for business owners who already have something good to sell, and want Instagram to start bringing in customers.

  • 212K+YouTube subscribers
  • 100KAs Majita YouTube, grown in under a year
  • 1 of 132YouTube Black Voices Fund, Class of 2021
  • YouTube & Googleworked with and spoken at their events
Two promises

Do the work. We’ve got your back.

Money back · within 7 days

The 7-Day Action Guarantee

Do Part 1: make your offer clear, fix your profile and post 3 times. If it’s still not for you, send us your links within 7 days of buying, and get your money back.

Real help

Stuck? Email us.

Got a question while you work through the guide? Email studio@rampedimedia.co.za and we’ll point you to the right part.