Turn what you know into your first digital product — with us beside you.
A step-by-step South African system for professionals and business owners. We help you package your expertise into a digital product, create content that gets it seen by the right people, and sell it to your first buyers. It comes with 8 weeks of live coaching, personal reviews, and Thato and the team checking your work.
Join Course + Coaching · R5,997
Does this sound like you?
- People ask you for advice all the time. You give it away for free.
- You've thought about making a guide, a course or a workshop. You just don't know where to start.
- You're not sure what to make, what to charge, or how to sell it online.
- Your income only comes from your hours, or from one job.
What you know is already worth something. It just isn't packaged yet. And that can be fixed.
Where you are now. Where you're going.
Busy? Good. This was built for you.
You have a job, a business, a family. So here's exactly how much of your time this takes, while you build it and once it's running.
Whether it's a salary, a client or a referral, you only earn when you're there doing the work.
About 5 hours a week, next to your job or business. It can sell online without you being in the room.
- Watch the short course videos1–2 hrs
- Build your product, shop and content3–4 hrs
- One live coaching callabout 1 hr
- A normal week5–7 hrs
- Film a week of content in one sitting2–3 hrs
- Post and reply to comments and DMs20 min a day
- Check your ads and numbers30 min
- Emails, links and deliveryAutomatic
- A normal weekabout 5 hrs
You batch-film once, your emails and DMs run on their own, and your shop takes payment and delivers the product. You keep your job or business. This runs next to it.
Three steps. Package it, get it seen, sell it.
Most product courses stop once the product is made. That's where we keep going. We're content people, and getting your product seen is where we help most.
Package it
Get it seen
Sell it
Five courses. One working product.
A step-by-step video course you watch at your own pace, in order. Each course ends with something real built. You keep access for life.
Your Product Course
- How to pick a product from the work you already do
- How to check people want it before you build it
- What a digital product looks like: guides, workbooks, templates, video and more
- How to name and price it so buying is an easy yes
- How to get your first reviews before you launch
Content Course
- What to post to reach new people and warm them up
- Hooks that stop the scroll in the first 3 seconds
- How to film good content on your phone
- How much to give away free, and what to keep for your product
- How to post steadily without filming every day
Shop Building Course
- Set up Shopify step by step: a homepage and one product page
- Write a sales page that makes sense in 5 seconds
- Connect a South African payment gateway
- Deliver your product automatically after every sale
- Add upsells and cross-sells so you make more from every buyer
Sales Funnel Course
- How a funnel works, from first view to checkout
- Grow an email list with a free resource
- Write emails that warm people up and turn them into buyers
- Send people to your product page automatically when they comment a word
- Look after buyers after the sale and collect their reviews
Launch & Ads Course
- How to plan a launch with a waitlist and a real deadline
- How to sell to people you know without feeling pushy
- How to run your first Facebook and Instagram ad campaign
- How to read your numbers and know what to fix
- Your 12-month plan for after the 8 weeks
Coaching & Reviews
- A group coaching call every week for 8 weeks
- Bring your progress, get unstuck, and get honest feedback
- A personal review of your offer and pages after Course 1
- A personal review of your sales page and shop before you launch
- The WhatsApp community, plus 30 days after
- A weekly "What's Selling" list of products selling now
Watch it. Build it. Get it checked.
No long lectures. The teaching is in the video course. The calls are for coaching you on what you've built.
Start Here
A short welcome. You set your goal for the 8 weeks, block your time, and meet the group.
You leave with: your 8-week goalWatch a Course
Short, step-by-step videos you can watch on your phone, in order, at your own pace.
You leave with: one real thing built per courseBring It to the Weekly Call
Show what you've done, ask where you're stuck, and get coached by Thato and the team.
You leave with: your next step, clearGet Your Work Checked
Two personal reviews: your offer and pages after Course 1, and your sales page and shop before you launch.
You leave with: honest feedback before you go liveLaunch
Open the doors to your first buyers, with a launch plan, scripts and a real deadline.
You leave with: a live product and your first sales moves doneKeep Going
30 days of community access after the 8 weeks, lifetime access to the course, and your 12-month plan.
You leave with: your 12-month planYou don't leave with notes. You leave with a product.
Real things, built on your expertise. Most people who "want to make a course one day" never get this far.
30 real moves to sell. Not 30 pages of notes.
Over the 8 weeks, you make 30 real moves to sell your product: launch posts, messages to your network, emails and follow-ups. Most courses stop at "now you get it." Here, you do it, and we check it with you. Calm and professional. Never pushy.
We can't promise you a number of sales. Nobody honest can. We can promise you'll stop planning and start selling.
Everything you get when you join
- The 5-part video course, step by step, with lifetime access. Once you buy it, it's yours.
- 8 weekly group coaching calls. We work on your product, not on slides.
- Two personal reviews. First your offer and pages. Then your sales page and shop, before you launch.
- Help building your product: your idea, format, price, sales page, checkout and launch plan.
- The Launch Sprint, with launch post templates, message scripts and a tracker.
- Every coaching call recorded, so you can rewatch any time.
- A small group of up to 15 professionals doing the same work as you.
- The WhatsApp community for all 8 weeks, plus 30 days after the programme ends.
- A weekly "What's Selling" list of digital products that are selling right now.
- Your 12-month plan, so you know exactly what to do when the 8 weeks end.
Thato Rampedi
- 1,000+ digital products sold through his own online store.
- R2 million+ in tracked student income from the people he has taught.
- Founder of Rampedi Media, a content and media agency. 70+ campaigns delivered.
- Built his own name online from zero: 200K+ on YouTube, and As Majita from 0 to 100K in under 12 months.
- Picked for the YouTube Black Voices Fund Class of 2021, one of 132 worldwide.
- Running his own business full-time since 2021.
He's built the products, made the content that sells them, and set up the shop that delivers them. You learn from the content team behind Rampedi Media, people who make content for a living.
Let's make sure this is the right fit
- You've spent years getting good at something, in your job, your practice or your business.
- People already ask you for advice or help.
- You want something of your own that earns, not just your hours.
- You can give 5 to 7 hours a week and join a weekly call.
- You want honest feedback, not magic.
You don't need followers. You need real experience to share.
- You don't have a skill or real experience yet.
- You want to go viral or get brand deals.
- You want someone to do it all for you. An agency may suit you better.
- You need money this month. This builds over weeks, not days.
Join the programme. Build it with us beside you.
The full video course, 8 weeks of weekly coaching, and two personal reviews of your work.
- The 5-part video course, lifetime access
- 8 weeks of weekly group coaching calls, all recorded
- Two personal reviews: your offer, then your shop
- The WhatsApp community, 8 weeks + 30 days after
- A weekly "What's Selling" list
- The Launch Sprint: templates, scripts and a tracker
- Your 12-month plan for what comes next
Upgrade to Full Mentorship
Everything here, plus a 1-on-1 onboarding call and two more personal reviews: your product, and your launch and ads. Every big step checked.
Still not sure? Send us your question on WhatsApp. A real person will answer.
Ask on WhatsAppBefore you join
I'm not a content creator. Is this for me?
Yes. That's exactly who it's for. You won't become an influencer. You'll learn simple content that reaches the people who will buy what you know.
What kind of digital product will I make?
It depends on what you already know and who you help. It could be a guide, a workbook, templates, checklists or a short video course. We help you pick the right one in Course 1, starting from the work you already do.
I work a full-time job. Can I still do this?
Yes. Many professionals build their product next to their job. The course is on video, so you watch it when it suits you, and there's one coaching call a week.
I don't have time for this.
While you build it, most people give 5 to 7 hours a week. Once it's running, it's about 5 hours a week: one session to film your content, a few minutes a day on comments and DMs, and a quick check on your ads. Your emails, links and product delivery run on their own. And you keep the course for life, so a busy week doesn't set you back.
Are there live lessons?
No long live lessons. The teaching is in the video course. The weekly calls are for coaching: you bring your progress, and we help you with your next step.
I'm not good with tech. Will I manage?
Yes. The shop, payments, emails and automatic DMs are all taught step by step on video. If you get stuck, bring it to the weekly call.
Will there be other costs?
Some tools have their own fees, like your Shopify plan, and your email and DM tools once you grow. Ads are optional, and you choose your own budget. We show you how to start small.
Will you build the product for me?
No. We show you how, we check your work, and we push you to finish. The product, and the sales, are yours.
Can I message Thato whenever I need help?
You get help in the weekly coaching calls, your two reviews and the group chat. There are no private DMs or weekly 1:1 calls. That way, everyone gets real attention.
Can I speak to someone before I join?
Yes. Send us your question on WhatsApp and a real person from our team will answer.
What's the difference between the two options?
Both give you the full video course, 8 weeks of weekly coaching, the WhatsApp community, the weekly "What's Selling" list, the Launch Sprint, your 12-month plan and two personal reviews. Full Mentorship adds a 1-on-1 onboarding call and two more personal reviews, of your product and your launch and ads. If you want more of our eyes on your work, choose Full Mentorship.
Do you guarantee I'll make money?
No. Anyone who promises income is lying to you. We promise a clear plan, real help, and work that gives you a real shot. What you do with it is up to you.
I have a question that's not here.
Send it to us on WhatsApp. A real person will answer.
What you know is already worth something. Let's package it and sell it.
You can keep giving what you know away for free. Or you can have your own product, a shop that sells it, and people beside you helping you get there.
Join Course + Coaching · R5,997This is an educational programme. We don't guarantee specific results, including sales, income or audience growth. Results depend on your effort, experience and outside factors.